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Learn SEO And Digital Marketing

Plain-English guides and glossaries to help you understand SEO and digital marketing, so you can make better decisions about your own website, whether you work with us or not.

SEO Terminologies: A Glossary Of SEO Terms

The SEO terms you will hear most often, explained simply: keywords, SERPs, backlinks, meta descriptions, and more.

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What Is an SEO Strategist?

What an SEO strategist does, the skills the role needs, how it differs from a specialist, and when your business should hire one.

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What Is an Ecommerce SEO Specialist?

What an ecommerce SEO specialist does, the skills they need, the areas they focus on, and when your store should hire one.

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What Is an SEO Funnel?

How to map content to the way buyers search, the funnel stages from awareness to purchase, and how to build one that converts.

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WordPress SEO Agency: How to Choose

What a WordPress SEO agency does, the WordPress-specific work involved, and how to choose the right one for your site.

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Local Citations: The Complete Guide

What local citations are, why they matter for local SEO and Google Business Profile, and a country-wise list of the best citation sites for the US, UK, Australia and Canada.

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