Does Wix Take a Percentage of Your Sales? Wix Fees Explained

No, Wix does not take a percentage of your sales on its paid plans, so there is no extra commission on what you sell. What you do pay is a standard payment processing fee on each transaction, around 2.9% plus 30 cents for card payments through Wix Payments. That fee covers processing, not a cut for Wix itself. Below is the full breakdown, including one exception for subscriptions, and how Wix compares to Shopify and Squarespace. Fees change, so confirm the current rates on Wix before you rely on them.

Wix transaction and payment processing fees explained

There are two different things people mix up: transaction fees and processing fees. A transaction fee is an extra cut some platforms take on top of processing, purely for using their system. Wix does not charge this on its paid plans.

A processing fee is what any payment processor charges to move the money, and it is unavoidable no matter which platform you use. On Wix Payments, that fee is around 2.9% plus 30 cents per card transaction, with American Express and PayPal slightly higher. So when people ask if Wix takes a percentage of sales, the honest answer is that Wix itself does not, but the payment processor always will, exactly as it would on any other builder.

Wix Payments vs third party processors

Wix Payments is the built in processor, and it is the simplest option since it is already integrated. You can also connect third party processors like PayPal or Stripe where available. The processing rates are broadly similar across these, so the choice is more about convenience and which options your customers prefer.

Using Wix Payments keeps everything in one dashboard, which most small sellers find easier. One point worth noting: if you sell recurring subscriptions, memberships, or paid plans, Wix does add a transaction fee of roughly 2 to 4 percent depending on your plan, on top of processing. For one off product sales, that extra fee does not apply.

Full cost breakdown of selling on Wix

To sell on Wix, your real costs are the plan plus processing, not a sales commission. Here is what that looks like in practice.

  • A paid plan that allows selling: on annual billing Wix runs roughly $17 a month for Light, $29 for Core, $39 for Business and $159 for Business Elite, with monthly billing a few dollars higher on each. Core is the lowest plan that lets you sell, so $29 a month is the realistic floor for a store. This is your main cost and, unlike a commission, it does not grow with your sales.
  • Payment processing: around 2.9% plus 30 cents per card sale, or a little more for Amex and PayPal.
  • Subscriptions only: an extra 2 to 4 percent transaction fee on recurring payments, depending on your plan.
  • Optional extras: a domain, premium apps, or paid themes if you choose them.

For most sellers, that means a predictable monthly plan plus a normal processing fee per order. If you are still setting up, our guide on what to do after you buy a domain covers connecting a domain and the other first steps.

How Wix compares to Shopify and Squarespace on fees

On sales commissions, Wix compares well. Shopify charges its own extra transaction fee when you use an outside payment provider, and the rate depends on your plan: 2% on Basic, 1% on Grow, 0.6% on Advanced and 0.2% on Plus. Using Shopify Payments removes it entirely, which is the point of the design. Squarespace has moved most of its newer commerce plans to no extra transaction fee, similar to Wix, though processing fees still apply everywhere.

So the pattern is the same across all three: the platform fee and the processing fee are the real costs, and the main variable is whether the builder adds its own cut when you use an outside processor. Wix keeps this simple by not charging a sales commission on standard product sales, which makes its total cost easy to predict for a small store.

The percentages that are not in the headline rate

The 2.9% plus a fixed fee is the domestic card rate. It is the number every provider advertises, and it is not what every transaction costs you.

Three other charges sit on top, and none of them is unique to Wix. They exist on Shopify, Squarespace and Stripe too, which is why they are worth understanding once rather than per platform.

International cards cost more. A card issued outside your own country carries an additional percentage on top of the standard rate.

If a meaningful share of your customers are abroad, your real blended rate is higher than the advertised one, and that gap widens the more you sell overseas.

Currency conversion is charged separately. If you sell in one currency and get paid out in another, there is a conversion fee, and it is applied on top of processing rather than instead of it.

Chargebacks carry a flat fee, and you pay it either way. When a customer disputes a payment, the provider charges a fee for handling the dispute, and that fee generally stands even if you win.

Which makes chargebacks more expensive than the order value suggests, and worth preventing through clear billing descriptors and fast responses to customer emails rather than fighting after the fact.

And refunds do not fully reverse. When you refund an order, the percentage fee is commonly not returned to you, so a refunded sale can cost you money rather than being neutral.

Find your own numbers on your provider’s rate card rather than assuming, since all four of these vary by country and by provider.

What this means for the answer to the question

The headline answer stands: Wix does not take a cut of your sales. There is no commission and no revenue share.

But the honest version of “what percentage does Wix take” is not a single number. It is the processing rate, plus whatever share of your orders come from abroad, minus nothing when things go wrong.

For a store selling domestically with few disputes, the advertised rate is close to the truth. For a store selling internationally, the effective rate is meaningfully higher.

The practical way to know your own figure is to take a full month of payouts, divide the total fees by the total sales, and look at the percentage that comes out.

That single number tells you more than any comparison table, because it includes your actual mix of customers, currencies and disputes. Do it once a quarter.

If it is drifting upward, the cause is usually a growing share of international orders rather than a change in anyone’s pricing.

A note on the prices you will actually see

One thing worth knowing before you compare any of these figures against a competitor’s page: both Wix and Shopify price by region. Checking Shopify’s own pricing page while writing this returned Indian rupee pricing rather than dollars, purely because of where the request came from.

So the plan prices above are the US dollar rates, and what you see when you open the page yourself may differ, sometimes by more than the exchange rate alone. Compare on the page as it loads for you, in your own currency, rather than against a figure quoted in an article written for a different market.

The percentages are the more portable numbers. Processing at around 2.9% plus a fixed amount per transaction, Shopify’s 2% down to 0.2% third party fee, and Wix’s 2 to 4 percent on subscriptions behave the same way whatever currency you are billed in, which is why they are the figures worth memorising.

Summary

Wix does not take a percentage of your sales as commission. You pay a fixed monthly plan and a standard processing fee of about 2.9% plus 30 cents per card sale, with a small extra fee only on subscriptions. That makes Wix costs predictable and competitive with Shopify and Squarespace. As always with pricing, confirm the current numbers on Wix before you commit, since fee pages change over time. For more on running an online business, see the ways to monetize a site and the tools that make it easier.

Frequently asked questions

Does Wix charge transaction fees?

Wix does not charge its own transaction fee on standard product sales with a paid plan. You only pay the payment processing fee, around 2.9% plus 30 cents per card sale. The one exception is subscriptions and memberships, which carry an extra 2 to 4 percent fee depending on your plan.

What percentage does Wix Payments take?

Wix Payments charges roughly 2.9% plus 30 cents per card transaction, which is a processing fee rather than a cut of your profit. American Express and PayPal are a little higher, and cross border sales add a small extra percentage. These rates are in line with other standard payment processors.

Is Wix good for ecommerce?

Wix is a solid choice for small and medium online stores, with easy setup, no sales commission, and predictable costs. It suits sellers who want a simple all in one builder. Very large or highly specialized stores may prefer a dedicated platform like Shopify, but for most sellers Wix handles ecommerce well.

What are the hidden costs of Wix?

The main costs people overlook are the extra 2 to 4 percent fee on subscriptions, processing fees on every sale, and optional add ons like premium apps or paid themes. There is no surprise sales commission, but reading the current fee page before committing helps you avoid any unexpected charges.

What does a Wix ecommerce plan cost?

Core is the cheapest plan that lets you sell, at roughly $29 a month on annual billing, with Business at $39 and Business Elite at $159. Monthly billing costs a few dollars more on each tier. The Light plan at about $17 does not include selling. Both Wix and Shopify price by region, so check the figure as it loads for you.

How much is Shopify’s transaction fee compared to Wix?

Shopify charges 2% on Basic, 1% on Grow, 0.6% on Advanced and 0.2% on Plus when you use a third party payment provider, and nothing extra if you use Shopify Payments. Wix charges no transaction fee at all on standard product sales, with the exception of subscriptions and memberships, which carry roughly 2 to 4 percent depending on your plan.

Are there extra fees on top of the 2.9% processing rate?

Yes, and they are not unique to Wix. Cards issued outside your own country carry an additional percentage, currency conversion is charged separately if you sell and get paid out in different currencies, chargebacks carry a flat handling fee that generally stands even if you win the dispute, and refunds commonly do not return the percentage fee to you, so a refunded sale can cost you money. Rates vary by country and provider, so check your own rate card.

How do I work out what payment fees actually cost me?

Take a full month of payouts, divide total fees by total sales, and look at the percentage. That single figure includes your real mix of domestic and international customers, currencies and disputes, which no comparison table can tell you. Do it once a quarter, and if it drifts upward the cause is usually a growing share of international orders rather than a pricing change.

Sandeep
Sandeep
He is an SEO consultant with 10 years for experience and enthusiastic learner. He writes about various topics on Techno Xprt, sharing his deep understanding and passion for writing.
Recent Articles

Related Stories